How Tencent Became World’s Most Valuable Social Media Company
Tencent recently overtook its US rival Facebook to become world’s most valuable social media company. But only 18% of its revenue in 2016 came from online ads. So why hasn’t it yet made the most of its advertising potential?
Sharenting: Why Parents Post About Their Kids On Social Media
Every other day, alongside pictures of cats and food, many mothers post photos and updates celebrating the lives of their children. These posts can be seen as moments of pride, but there has been a criticism of the frequency of these updates.
How You See Colour Depends On The Language You Speak
Colour perception is less about seeing what is actually out there and more about how our brain interprets colours to create something meaningful. The perception of colour is subjective, prone to personal experience
The Science Of Social Media: How Facebook Keeps You Hooked
Social media takes advantage of common psychological traits and tendencies to keep you clicking – and revealing more of yourself. Here’s why it’s so hard, as a Facebook user, to pull the plug once and for all