The Science Of Storytelling
What exactly is so appealing about a story? What is it that hits consumers’ psyche and pulls them into the brand? Why is it so important to master storytelling skills for good social marketing? And what’s the science behind all of this?
Selling via Storytelling
Humans have always connected through stories. Just imagine a world without stories. A world without “Harry Potter” or “Archie Andrews.” Weird, isn’t it? …“He went to Colombia” …“Sam died” You surely thought Sam went to Colombia, didn’t you? So that is how a human mind…